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February 27, 2017
Wouldn't It Be Nice to Tap and Pay?
In the mid-2000s, after setting up a new checking account following a move, I received a debit card that, in addition to the magnetic stripe, had contactless functionality. I remember thinking how "cool" this feature would be, not having to swipe the magnetic stripe but simply tapping the card on the point-of-sale (POS) terminal. However, I quickly became disappointed, as I couldn't use the tap functionality in most places that I shopped. In the few places that did allow for taps, I don't recall the tap ever working properly. After a few months, I never attempted to tap it again and reverted to the traditional swipe.
Fast forward to 2017, and contactless card usage is surging in the United Kingdom, Australia, and Canada while remaining all but nonexistent in the United States. In November 2016, contactless cards accounted for nearly 25 percent of all card payments in the United Kingdom, up from 11 percent since November 2015. In Australia, Visa reported that 75 percent of face-to-face transactions over their network happen via their contactless solution. And in Canada, 99 percent of Mastercard's consumer credit cards are contactless-enabled. A 2016 report found that Canadian consumers were frustrated by merchants that didn't accept contactless payments. All of these countries have also gone through a migration of their payments cards to EMV chip cards. Did the United States miss a great opportunity when chip cards replaced the magnetic-stripe-only payment cards?
Interestingly, in these markets where contactless card adoption rates are surging, contactless cards are leading the contactless payment push ahead of mobile payments. In the United States, we are heading in the opposite direction, with mobile contactless attempting, and struggling, to get traction. No doubt, mobile is the more challenging environment, with a variety of form factors (iPhone, GalaxyS7, Pixel, and more), different ways that the form factor can interact with the POS terminal (such as near-field communication, magnetic source transmission, and barcode), and a variety of different wallets compatible with the different form factors. With a contactless card, you get one form factor—a card—and one method of contactless interaction. (Multiple-interface cards can still be swiped or dipped at the POS.)
I am convinced that the investments made in mobile contactless to this point are one of several factors holding up this country's transition to a contactless card environment. Consumers are confused by the experience and merchants and issuers are struggling with the wide range of options to consider, such as which wallets to enable and which technologies to support. Contactless cards have the ability to create a ubiquitous experience for both consumers and merchants. And this writer believes that a payment experience can't get any easier than a tap of the card.
It's hard for me to believe that it has been 20 years since I received my keychain Speedpass fob. I have positive memories of the simple and seamless transactions that I experienced when purchasing gas by touching the contactless fob to the gas pump reader. Unfortunately, I moved to a location with very few stations that accepted my fob. I always wished that I could have a similar experience for other purchases. Contactless cards allow for that and in a much easier and simpler fashion than my mobile phone allows. So can we get on with contactless cards? I am ready to tap and pay everywhere. Are you?
By Douglas A. King, payments risk expert in the Retail Payments Risk Forum at the Atlanta Fed
January 9, 2017
The Year in Review
As we move into 2017, the Take on Payments team would like to share its perspectives of major payment-related events and issues that took place in the United States in 2016, in no particular order of importance.
Cybersecurity Moves to Forefront—While cyber protection is certainly not new, the increased frequency and sophistication of cyber threats in 2016 accelerated the need for financial services enterprises, businesses, and governmental agencies to step up their external and internal defenses with more staff and better protection and detection tools. The federal government released a Cybersecurity National Action Plan and established the Federal Chief Information Security Office position to oversee governmental agencies' management of cybersecurity and protection of critical infrastructure.
Same-Day ACH—Last September, NACHA's three-phase rules change took effect, mandating initially a credit-only same-day ACH service. It is uncertain this early whether NACHA will meet its expectations of same-day ACH garnering 1 percent of total ACH payment volume by October 2017. Anecdotally, we are hearing that some payments processors have been slow in supporting the service. Further clarity on the significance of same-day service will become evident with the addition of debit items in phase two, which takes effect this September.
Faster Payments—Maybe we're the only ones who see it this way, but in this country, "faster payments" looks like the Wild West—at least if you remember to say, "Howdy, pardner!" Word counts won't let us name or fully describe all of the various wagon trains racing for a faster payments land grab, but it seemed to start in October 2015 when The Clearing House announced it was teaming with FIS to deliver a real-time payment system for the United States. By March 2016, Jack Henry and Associates Inc. had joined the effort. Meanwhile, Early Warning completed its acquisition of clearXchange and announced a real-time offering in February. By August, this solution had been added to Fiserv's offerings. With Mastercard and Visa hovering around their own solutions and also attaching to any number of others, it seems like everybody is trying to make sure they don't get left behind.
Prepaid Card Account Rules—When it comes to compliance, "prepaid card" is now a misnomer based on the release of the Consumer Financial Protection Bureau's 2016 final ruling. The rule is access-device-agnostic, so the same requirements are applied to stored funds on a card, fob, or mobile phone app, to name a few. Prepaid accounts that are transactional and ready to use at a variety of merchants or ATMS, or for person-to-person, are now covered by Reg. E-Lite, and possibly Reg. Z, when overdraft or credit features apply. In industry speak, the rule applies to payroll cards, government benefit cards, PayPal-like accounts, and general-purpose reloadable cards—but not to gift cards, health or flexible savings accounts, corporate reimbursement cards, or disaster-relief-type accounts, for example.
Mobile Payments Move at Evolutionary, Not Revolutionary, Pace—While the Apple, Google, and Samsung Pay wallets continued to move forward with increasing financial institution and merchant participation, consumer usage remained anemic. With the retailer consortium wallet venture MCX going into hibernation, a number of major retailers announced or introduced closed-loop mobile wallet programs hoping to emulate the success of retailers such as Starbucks and Dunkin' Brands. The magic formula of payments, loyalty, and couponing interwoven into a single application remains elusive.
EMV Migration—The migration to chip cards and terminals in the United States continued with chip cards now representing approximately 70 percent of credit/debit cards in the United States. Merchant adoption of chip-enabled terminals stands just below 40 percent of the market. The ATM liability shift for Mastercard payment cards took effect October 21, with only an estimated 30 percent of non-FI-owned ATMs being EMV operational. Recognizing some of the unique challenges to the gasoline retailers, the brands pushed back the liability shift timetable for automated fuel dispensers three years, to October 2020. Chip card migration has clearly reduced counterfeit card fraud, but card-not-present (CNP) fraud has ballooned. Data for 2015 from the 2016 Federal Reserve Payments Study show card fraud by channel in the United States at 54 percent for in person and 46 percent for remote (or CNP). This is in contrast to comparable fraud data in other countries further along in EMV implementation, where remote fraud accounts for the majority of card fraud.
Distributed Ledger—Although venture capital funding in blockchain and distributed ledger startups significantly decreased in 2016 from 2015, interest remains high. Rather than investing in startups, financial institutions and established technology companies, such as IBM, shifted their funding focus to developing internal solutions and their technology focus from consumer-facing use cases such as Bitcoin to back-end clearing and settlement solutions and the execution of smart contracts.
Same Song, Same Verse—Some things just don't seem to change from year to year. Notifications of data breaches of financial institutions, businesses, and governmental agencies appear to have been as numerous as in previous years. The Fed's Consumer Payment Choices study continued to show that cash remains the most frequent payment method, especially for transactions under 10 dollars.
All of us at the Retail Payments Risk Forum wish all our Take On Payments readers a prosperous 2017.
December 22, 2016
Why U.S. Card Fraud Is Now Present and Accounted For
Last year, I wrote a post called "Why Is the U.S. Card-Present Fraud Breakout Not Present?" in which I discussed the lack of publicly available information on the distribution of U.S. card fraud by type. I'm happy to report that more detailed data on card fraud in the United States is now present and accounted for in the Initial Data Release (IDR) of the 2016 Federal Reserve Payments Study.
As is common in other countries, card fraud can be categorized as follows across person-present and remote payment channels:
- Counterfeit card: Fraud is perpetrated using an altered or cloned card.
- Lost or stolen card: Fraud is undertaken using a lost or stolen card.
- Card issued but not received: A newly issued card in transit to a card holder is intercepted and used to commit fraud.
- Fraudulent application: A new card is issued based on a fake identity or on someone else's identity.
- Other: "Other" fraud includes account takeover and other types of fraud not covered above.
- Fraudulent use of account number: Fraud is perpetrated without using a physical card.
An extract from the fraud section of the IDR shows breakouts for card fraud by type across five countries.
As reflected in the numbers, the United States continues to be by roughly an order of magnitude a continuing and persistent target for card counterfeiters using stolen card data compared to other countries that have adopted much earlier counterfeiting controls using EMV (chip) cards. Use of chips makes in-person card fraud more difficult, because of built-in technology to thwart the creation of counterfeit chip cards. As adoption of chips for cards and terminals improves in the United States, fraud using stolen card data is likely to shift from person-present to remote channels as has already occurred in other developed countries. My colleague, Doug King, discusses these issues in detail in an interview conducted last year.
Look for other Take On Payments posts that highlight additional key findings from the 2016 payments study.
By Steven Cordray, payments risk expert in the Retail Payments Risk Forum at the Atlanta Fed
October 17, 2016
EMV Comments That Make Me Cringe
Some aspects of the chip card implementation in the United States certainly make us frustrated. For one, the customer experience could be seen as slightly more negative because of the longer transaction time and confusion about the debit card selection menu. However, at several payments conferences I have attended recently, I have heard comments made by speakers and panelists about EMV chip cards and their technology that caused me to cringe a bit. I understand that a number of stakeholders are not proponents of EMV technology for a variety of reasons and, while some parts of their comments are factually accurate, they certainly are not "the truth, the whole truth and nothing but the truth."
Cringe #1: The United States is implementing 20-year-old-technology with EMV chip cards. Yes, the first EMV specifications were publicly released in 1995. But isn't that like saying that the gasoline-powered automobile is technology that is 130 years old? Microsoft's first release of Windows was in 1985. Do we hear complaints about it being 30-plus years old? The reality is that the EMV specifications, like practically all software development, are continually updated over the years with enhancements continuing as long as the software is still being supported. The EMV specifications are now at version 4.3, released in November 2011, with 20 supplemental bulletins issued since then and more on the way.
Cringe #2: EMV (chip) cards haven't solved the card-not-present (CNP) fraud problem. Again, this is an accurate statement. CNP card fraud is the second largest category of fraud losses in the U.S. (see the chart). But, the statement is misleading inasmuch as the EMV specifications and chip cards were never intended to address the CNP ecommerce environment. Counterfeit card fraud, whereby the criminal produces a card using data obtained from a skimmer or data breach, has been the number-one source of card-present fraud in the United States. It was this type of card fraud that the chip card was designed to target, and, from all accounts to date, it has been highly successful in doing so.
Source: Chip Cards in the United States: The PIN, PINless, Debit, Credit Conundrum, Aite Group, July 2016
Cringe #3 – Using a PIN improves the security of the chip card. While a cardholder using a PIN in lieu of a signature does clearly result in a lower level of fraud losses, the claim is somewhat of an apples and oranges comparison. The chip on the card authenticates the card itself, while the use of a PIN is intended to authenticate the cardholder performing the transaction. These are two separate types of authentication which, when combined, make the transaction more secure—a good thing. The use of a PIN should result in lower lost/stolen card fraud as it invokes two-factor authentication—something you have (card) and something you know (PIN).
Are the current EMV specifications perfect? Of course not, and that is why there are constant efforts to identify ways to improve them. But one must recall that the EMV specifications provide global interoperability and must be developed keeping that requirement in mind. What are your thoughts on the EMV specifications and how they can be improved?
By David Lott, a payments risk expert in the Retail Payments Risk Forum at the Atlanta Fed
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