Partners (Number 1, 2008)
Partners (Number 1, 2008)Free Crisis Preparedness Video Available From the Atlanta Fed
The Federal Reserve Bank of Atlanta has produced a video program designed to help financial institutions and first responders like police, fire and other emergency assistance providers prepare for emergencies, including hurricanes, pandemics and floods.
The free video is available to download or order in DVD format.
Learning from others' experiences
The video, "Crisis Preparedness: Reconnecting the Financial Lifeline," explores lessons learned from Hurricane Katrina and other disasters as well as steps taken afterward. Interspersing storm footage with interviews featuring Atlanta Fed officials, bankers and emergency first responders, the film conveys the message that preparedness helps prevent business losses and helps consumers find their financial footing during a crisis. The video also explains the Federal Reserve's role during emergencies.
The case studies in the video include:
- a community bank in coastal Mississippi that is constructing a data center 20 miles inland after Katrina destroyed its headquarters on the Gulf;
- a Louisiana bank that secured permission for its staff to gain access to restricted areas to open for business immediately after a disaster, as Katrina taught government authorities and bankers that people have a strong need for cash after a calamitous event;
- a bank center in Birmingham, Ala., where employees monitor conditions such as weather for 1,900 offices in 16 states; and
- Mississippi police officers and firefighters who describe a renewed appreciation for the post disaster role of financial institutions.
Video intended to fortify future emergency responses
"We believe bankers and first responders alike will find value in this video based on the lessons learned from Katrina and other disasters," said Lynne Anservitz, the Atlanta Fed's publications and special projects director. "We appreciate the cooperation of the people and organizations featured in the film. What they have learned and what the Federal Reserve has learned will help to further strengthen the financial system's resilience for the next crisis."
Through the medium of video, the project reminds bankers of the need for emergency preparedness, considering issues from contingency planning and the development of offsite back-up to planning for contacting employees scattered by a disaster to business continuance planning during an emergency. The goal of the video was to make the message a top-of-mind issue among Sixth Federal Reserve District banks.
In addition to bankers from Biloxi, Birmingham, Gulfport, Lafayette and New Orleans, the documentary includes interviews with Atlanta Fed First Vice President Patrick Barron and Adrienne Slack, administrator of the Atlanta Fed's Cash Function Office, based in the New Orleans Branch. Barron and Slack discuss the Atlanta Fed's response to hurricanes and other disasters and lessons gathered from successes and problems.
This article was written by Charles Davidson, editor and communications manager in Public Affairs at the Atlanta Fed.